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The Whole Truth
Food & Wellness · Clean-label protein bars / snacks
Series DIndia
HQMumbai, India
Founded2019
FoundersShashank Mehta, Rachna Aggarwal
RegionIndia
Financials
FY24 Revenue₹65.3 Cr (FY24) — 82% YoY
FY25 Revenue₹216 Cr (FY25) — ~3.3×
YoY growth82% YoY FY24; ~3.3× FY25
Profitabilityloss-making
Channels & Distribution
Channel mix not disclosed.
D2C—
Marketplace—
Offline—
Stores—
Tech stack
Primary stackShopify
Shopify share—
Mobile appYes
Stack signals
Shopify (D2C site)AmazonFlipkartModern tradeQ-commerce
Analyst notes
Clean-label protein bars and snacks. $51M Series D Feb 2026 (Sofina-led). FY24 ₹65.3 Cr (+82%); FY25 crossed ₹216 Cr (~3.3×). Loss-making FY24 (not separately disclosed FY25). D2C-led with marketplace, modern trade and q-comm distribution.
Confidence: verifiedVerified 5 Jun 2026
Funding
Latest roundSeries DFeb 2026
Round size$51M
Total raised~$71M
Valuation—
Investors
SofinaSauce VCPeak XVMatrix PartnersNithin KamathSriharsha MajetyJaydeep Barman
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