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Kylie Cosmetics
Beauty · Beauty (global)
Acquired (Coty 51%)Global
HQLos Angeles, CA, USA
Founded2015
FoundersKylie Jenner
RegionGlobal
Financials
FY24 Revenue~£500M (~$630M) turnover reported 2024
FY25 Revenuenot disclosed
YoY growthdouble-digit via Coty Prestige
Profitabilityprofitable contributor
Channels & Distribution
Channel mix not disclosed.
D2C—
Marketplace—
Offline—
Stores—
Tech stack
Primary stackShopify Plus
Shopify share90%In-house: 10%
Mobile appNo
Stack signals
Shopify Plus (handled 200K concurrent visitors at launches)
Analyst notes
LA celebrity beauty brand founded 2015 by Kylie Jenner. 51% acquired by Coty 2020 for $600M. ~£500M (~$630M) turnover 2024. Shopify Plus (handled 200K concurrent visitors at launches). DTC + Ulta/Sephora wholesale.
Confidence: verifiedVerified 5 Jun 2026
Funding
Latest roundAcquisition2020
Round size$600M for 51% (2020)
Total raised—
ValuationCoty Prestige segment ~$3.86B FY24 (parent)2024
Investors
Coty (NYSE: COTY)
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