D2C Atlas
Back to all startups

Catbird

Jewellery · Demi-fine / handmade fine (global)

PE-backedGlobal
HQBrooklyn, NY, USA
Founded2004
FoundersRony Vardi
RegionGlobal

Financials

FY24 Revenue~$9.2M (Kona Equity 2026 — likely understated); earlier $10M+ (Bloomberg 2016)
FY25 Revenuenot disclosed
YoY growthmodest, opening retail
Profitabilityprofitable

Channels & Distribution

Channel mix not disclosed.

D2C
Marketplace
Offline
Stores5

Tech stack

Primary stackUnknown
Shopify share
Mobile appNo

Analyst notes

Brooklyn-based handmade fine jewelry cult brand founded 2004 by Rony Vardi. Boutique scale, profitable. DTC + own retail (Brooklyn flagship, Rockefeller Ctr, LA, Wedding Annex).

Confidence: directionalVerified 5 Jun 2026

Funding

Latest roundPE investment
Round size~$20M total
Total raised~$20M
Valuation

Investors

Capital SouthwestVictor Capital PartnersPartners Edge

More in Jewellery